دانلود رایگان مقاله لاتین پیشرفت تکنولوژیا ز سایت الزویر
عنوان فارسی مقاله:
از رقابت فناوری برای ماراتن فناوری: یک توضیح رفتاری پیشرفت تکنولوژی
عنوان انگلیسی مقاله:
From technology race to technology marathon: A behavioral explanation of technology advancement
سال انتشار : 2017
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بخشی از مقاله انگلیسی :
2. Theory development
2.1. Technology advancement in review The study of technology advancement pertains to firm decisions in industry segments featuring patterns of sequential technological progression (Norton & Bass, 1987). Such technological progression in many high-technology industries d e.g., the DRAM industry (Kapoor & Adner, 2012), the semiconductor industry (Leiblein & Madsen, 2009), and PC microprocessors (Ofek & Sarvary, 2003) d has given rise to the notion of the “technology generation,” which is essentially “a particular form or variation of technological solution, but shares the underlying scientific principles of all other generations” (Taylor & Taylor, 2012, p. 548). In such industries, firms will generally advance sequentially from one generation of technology to the next. The economic costs associated with technology advancement have typically been considered the principal factor tipping the scales one way or other in a given firm's decision-making process. Such costs include those of developing and introducing the next generation of technology (Nault & Vandenbosch, 1996), the compounded cost for laggards of moving up the learning curve due to time compression diseconomies (Leonard-Barton, 1992), and the opportunity cost of waiting. The more advanced the technology, the more costly technology advancement is (Horner, 2004). A variety of factors affect these costs. For example, Leiblein and Ziedonis (2007) examine the effect of technological uncertainty on the decision to advance to future generations of technology. Other scholars investigate the impact of entry timing, for example by arguing that second mover advantage may eventually prevail as the follower will face less technological uncertainty and hence lower costs than the leader (Forbes & Wield, 2000).
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کلمات کلیدی:
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