دانلود رایگان مقاله لاتین فرصت نوآوری در روابط بازار از سایت الزویر
عنوان فارسی مقاله:
تاثیر وابستگی فرصت به نوآوری در روابط خارجی بازار SME
عنوان انگلیسی مقاله:
The impact of opportunity connectedness on innovation in SMEs’ foreign-market relationships
سال انتشار : 2016
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بخشی از مقاله انگلیسی:
2. Theoretical development and hypotheses
Firms’ business relationships do not exist in isolation. Rather, they are often affected by developments in other connected relationships (Håkansson and Snehota, 1995). In a conceptual article from 2009, Johanson and Vahlne argue that the success of any internationalizing firm is dependent on its access to relevant network relationships in a market setting. Firms that are well established in a foreign-market network become “insiders”, while firms without established network connections are “outsiders”. Insidership in foreign networks is particularly important for learning about new foreign-market opportunities. For example, the knowledge acquired from one relationship might enable firms to discover and create new opportunities in other, connected, relationships (Eriksson and Chetty, 2003; Rovira Nordman and Melén, 2008; Sharma and Blomstermo, 2003). In addition, Lindstrand et al. (2011) find that knowledge about business opportunities acquired from customer and supplier networks in previous market assignments can be useful for developing business in the current market assignment which means that opportunities are connected and can cross borders. The relationship between knowledge driven and innovation oriented foreign business networks and increased innovation is also highlighted in a more recent study of internationalizing Swedish SMEs (Löfgren, 2014). In sum, these results collectively suggest that connectedness in network settings can be viewed as a requisite for innovation because it provides access to knowledge and resources that would otherwise be unavailable to individual firms (Powell et al., 1996).
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کلمات کلیدی:
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