دانلود رایگان مقاله لاتین درک سیاست رسانه اجتماعی از سایت الزویر
عنوان فارسی مقاله:
کمک کارکنان، سیاست های رسانه های اجتماعی را درک و دنبال میکند
عنوان انگلیسی مقاله:
helping workers understand follow social media policies
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بخشی از مقاله انگلیسی:
Social media usage has grown exponentially in recent years. Approximately 73% of Americans engage in social networking, with sites like Facebook, Twitter, Instagram, and LinkedIn dominating the landscape (Duggan & Smith, 2013). Not surprisingly, personal social media usage has consequently become connected to the workplace (Schmidt & O’Connor, 2015). Weidner, Wynne, and O’Brien (2012) found that 60% of employees were connected with a colleague through social media and 40% were connected with their supervisor. Meanwhile, Hawley (2014) found that approximately 50% of employees posted pictures, videos, or messages involving their employer, which equates to approximately 60 million U.S. workers using social media to discuss employment issues. These behaviors may not be problematic in and of themselves, as organizations may permit or even encourage social media connections and posts, depending upon the industry. However, problems can arise when unprofessional or negative social media conduct is viewed by recruiters, colleagues, supervisors, or the public–—such as in the case of Cheryl James. In addition, positive content posted by employees–—like Ashley Heffran and Kristopher Brooks–— may be problematic because the dissemination of company information may be at issue. Cases such as these have spurred the development and implementation of social media policies, principally so that companies can protecttheir professionalreputations and proprietary information from exposure. Proskauer Rose LLP recently found that 80% of the companies it surveyed currently have a social media policy in place (Rubenstein, 2014). However,there is no known applied research and little guidance for organizations regarding whether or not employees of companies with a social media policy are aware of its existence or understand its specifics. Previous research by Schmidt and O’Connor (2015), Whitfield (2013), and others has highlighted the many legal issues and cases involving worker discipline, as well as the impact various laws have had on workers who engage in personal social media usage. Building on calls for research in the areas of employee perceptions and understanding of social media policy language, we conducted an exploratory study. Our findingssuggestthat employers need to do a better job in helping employees understand and apply their social media policies. We found that simply having a social media policy is not enough to influence or change workersocial media behavior. These results inform many of the practical suggestions for organizations we put forth in this article.
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کلمات کلیدی:
How to Write a Social Media Policy to Empower Employees : Social ... www.socialmediaexaminer.com/write-a-social-media-policy/ Jul 1, 2014 - Here's how to create a social media policy that meets legal ... a rallying cry to help employees across the organization understand social media, ... 10 Must-Haves for Your Social Media Policy - Mashable mashable.com/2009/06/02/social-media-policy-musts/ Jun 2, 2009 - There are generally two approaches to social media policy making. ... Your employees should understand that companies can and will monitor ... Social Media in Employee Selection and Recruitment: Theory, ... https://books.google.com/books?isbn=3319299891 Richard N Landers, Gordon B Schmidt - 2016 - Psychology Social networking websites, personality ratings, and the organizational context: More than ... Helping workers understand and follow social media policies. [PDF]Social Media, Risk, and Policies for Associations - SocialFish www.socialfish.org/wp-content/downloads/socialfish-policies-whitepaper.pdf by L Dreyer - Cited by 2 - Related articles Once you understand your risk, you can develop techniques for managing it. .... When you're creating your social media policy, follow the policy model used ...
