دانلود رایگان مقاله لاتین دانش عمده فروشان کسب و کار از سایت الزویر
عنوان فارسی مقاله:
دانش عمده فروشان کسب و کار: چرا مجلات علمی مبتنی بر شواهد و ارائه ارزش برای تمرین و آکادمی ایجاد می شود؟
عنوان انگلیسی مقاله:
Wholesalers of business knowledge: Why evidence-based practitioner journals create and deliver value to both practice and the Academy
سال انتشار :2016
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بخشی از مقاله انگلیسی:
Some may argue that if evidence-based practitioner journals–—like Business Horizons–—are indeed wholesalers of business knowledge, then maybe they are simply suffering the attack on wholesaling witnessed in so many other industries. After all, Amazon and eBay have supposedly succeeded by eliminating the middleman and all of those markups he was allegedly passing on to us. No one likes the middleman, a label that is avoided with a zest that rivals American politicians’ use of the label ‘middle class.’ No. There is and will always be a wholesaler (though perhaps fewer of them, thanks to the Internet). If anything,the value created by wholesalers is only likely to grow as humanity is deluged with data, information, and knowledge in an increasingly connected global economy. The challenge to the consumer is to make sense of all of this data, a problem that wholesalers just happen to assuage through the value they create and deliver. As the incoming editor-in-chief of an evidencebased practitioner journal, I hope to make Business Horizons the premier wholesaler of business knowledge by paying attention to the value we create and deliver at both ends of the business knowledge creation value chain. At the retail end, Business Horizons will target practitioners who want to understand the various problems, issues, and concerns they are currently facing and can anticipate facing in the future. This includes professors looking to assign their students–—and tomorrow’s practitioners–—engaging, interesting, informed, and approachable readings based on rigorous research. In effort to provide such content, the members of Business Horizons’ editorial board will be on the lookout for emerging trends in practice and public policy to identify timely topics and areas of interest to our readers. The airport bookstore should not have a monopoly on the minds of managers, but academics have much to gain by paying attention to those trends. On the manufacturing end, we will entertain or solicit submissions from academics and practitioners at the forefront of business knowledge creation–—pieces that speak to the topics that are currently on the minds of our readers or that should be, given their own horizons.
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کلمات کلیدی:
Handbook of Research on Consumerism in Business and Marketing: ... https://books.google.com/books?isbn=1466658819 Kaufmann, Hans-Ruediger - 2014 - Business & Economics Concepts and Practices Kaufmann, Hans-Ruediger. the rubber to build and donate running tracks for athletics. ... Suggestion to the Practitioners or Managers Sustainability, in the three ... as “the process of creating, communicating, and delivering value to customers in ... Journal of Consumer Psychology, 9(3), 127–140. Electronic Journal of Knowledge Management https://books.google.com/books?id=MT_BT09p6VEC Hence the use of ad hoc, proprietary approaches by practitioners. ... research into the practice of developing KMS in a waythat delivers value to organizations. Encyclopedia of E-Commerce, E-Government, and Mobile Commerce https://books.google.com/books?isbn=1591408008 Khosrow-Pour, Mehdi - 2006 - Business & Economics Both emphasize understanding and serving human needs as part of their discipline's ... as practical means of developing Web sites that provide value to customers. ... academics and practitioners that online customer behavior is goal directed. ... While marketers have been struggling with creating effective Web sites, UCD ... Searches related to practitioner journals create and deliver value to both practice what is research practice gap research practice gap in nursing closing the gap between research and practice how can research findings be applied to practice bridging the research to practice gap practical gap gaps in evidence based research bridging the gap between theory and practice in nursing
