دانلود رایگان مقاله لاتین  حقوق برای شرکت هواپیمایی از سایت الزویر


عنوان فارسی مقاله:

کیفیت خدمات و مکانیسم غیر حقوق و دستمزد برای شرکت های هواپیمایی در تایوان


عنوان انگلیسی مقاله:

Service quality and non-salary mechanism for airline companies in Taiwan


سال انتشار : 2016



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بخشی از مقاله انگلیسی:


3. Method

 3.1. Samples and procedures This study's data were collected by convenience sampling from employees in China Airlines, EVA Airways, and TransAsia Airways, which are the three major airline companies in Taiwan. The survey sample includes full-time personal, but excludes those working less than three months, since new employees are much less able to perceive support from organizations that early in their job and would be unable to display the relation exactly. The survey began on June 1, 2015, and our study collected all data from the participants until August 17, 2015. Participants were told through their supervisor that this research is just for academic purposes and that their information would be strictly confidential. Participation in the study was voluntary. All survey measures were first translated from English into Chinese and then back-translated into English by a second translator, following the procedure recommended by Brislin (1980). The few discrepancies between the original English version and the back-translated version resulted in an adjustment in the Chinese translation based on direct discussions between the translators. A pilot study was then conducted to improve the research structure and content at first. Twenty questionnaires were sent to academicians who work in the business department of different universities, and another ten questionnaires were sent to managers in airline organizations. Several descriptions were revised based on the comments from academicians and managers, and all constructs have good reliability (coefficient alphas of FSOP, psychological detachment, emotional exhaustion, need for recovery, and service quality are 0.706, 0.805, 0.829, 0.847, and 0.950, respectively). Our study examines CMV based on the steps of Williams et al. (2010). Our research employs consumer ethnocentrism as the marker variable, which is defined as a variable that is theoretically unrelated to substantive variables and for which its expected correlation with these substantive variables is zero (Lindell and Whitney, 2001). Table 1 shows the model fit results of our research for each model, containing chi-square, degrees of freedom, and Comparative Fit Index (CFI) values. We compare the Baseline model and Method-C model to test the null hypotheses that the method factor loadings (assumed to be equal) associated with the marker variable are not related to each of the 28 substantive indicators (Williams et al., 2010). The chi-square difference test between the Baseline and Method-C models suggests no support for rejecting the restriction to 0 of the 28 method factor loadings in the Baseline model. Simply speaking, there exists no serious CMV in our research.



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کلمات کلیدی:

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