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عنوان فارسی مقاله:
ساختن فروشگاه به عنوان محل یادگیری: تاثیر فعالیت های آموزشی داخل فروشگاه بر قانونی بودن خرده فروشان و قصد خرید
عنوان انگلیسی مقاله:
Making the store a place of learning: The effects of in-store educational activities on retailer legitimacy and shopping intentions
سال انتشار : 2016
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بخشی از مقاله انگلیسی:
2. Theoretical background
2.1. In-store educational activities and legitimacy Institutional theory posits that firms exist within a system of common understanding wherein the constituents share values and norms (DiMaggio & Powell, 1983). These norms define the social reality and are rules used to appraise whether firm behaviors are acceptable (Scott, 2013). Institutional theory deals with the process by which social expectations of proper behavior affect the practices of organizations. In this context, the survival of a firm depends on its acceptance by the constituents of the environment (Humphreys & Latour, 2013; Tost, 2011). Legitimation refers to this process of acceptance resulting from the organization's fit with the environmental norms. Extant research highlights the need for an organization to be considered legitimate to achieve performance and survival (Bianchi & Arnold, 2004; Reast, Maon, Lindgreen, & Vanhamme, 2013). Legitimacy refers to “a generalized perception or assumption that the actions of an entity are desirable, proper or appropriate within some socially constructed system of norms, values, beliefs, and definitions” (Suchman, 1995, p. 574). By its nature, legitimacy is thus a perception that “represents a reaction of observers to the organization as they see it” (Suchman, 1995, p. 574). The adoption of socially appropriate practices provides a show of cultural allegiance and the organization is thus likely to be legitimized (Chaney & Marshall, 2013; Humphreys & Latour, 2013). Conversely, a lack of legitimacy implies a lack of social support and resources from stakeholders because of low recognition (Scott, 2013; Yang et al., 2012). The legitimacy acquired by the organization includes social and pragmatic aspects (Handelman & Arnold, 1999; Suchman, 1995). Social legitimacy occurs when people deem that the organization's business will benefit society as a whole. An organization will be judged to be socially legitimate on the basis of how much it can be considered to show an altruistic nature whose aim is the welfare of others. Pragmatic legitimacy results from the perception that the firm is able to satisfy consumer needs.
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کلمات کلیدی:
Degreed: Make Learning a Daily Habit on the App Store - iTunes - Apple https://itunes.apple.com/us/app/degreed-make-learning-a-daily.../id1086998254?mt... May 16, 2017 - Make learning a daily habit with Degreed. Capture all your learning - professional, informal, in the moment, and on the go - and get credit for it. The A-Z of Learning: Tips and Techniques for Teachers https://books.google.com/books?isbn=041533506X Mike Leibling, Robin Prior - 2005 - Education MBTI see MYERS–BRIGGS TYPE INDICATOR, in LEARNING STYLES. ... Tips We only remember what we have stored in the first place. ... Making written notes helps to store information in long-term memory, as it combines the auditory with ... Powering ads and analytics innovations with machine learning https://adwords.googleblog.com/2017/.../powering-ads-and-analytics-innovations.htm... May 23, 2017 - ... Policy · Product Ads · Product Listing Ads · programmatic remarketing · Promoted Places · Promoted Videos · Quality Score · Related products ... Place learning in the Morris water task: Making the memory stick https://www.ncbi.nlm.nih.gov › NCBI › Literature › PubMed Central (PMC) by K Bolding - 2006 - Cited by 19 - Related articles Place learning in the Morris water task: Making the memory stick .... to determine if the memory was held in an active store that would be vulnerable to disruption. Educational Toys for Kids - Learning Resources - Learning Resources® https://www.learningresources.com/ Learning Resources has a variety of hands-on educational toys for kids of all ages. Have fun while your child develops their motor and social skills! 101 Ways to Make Learning Active Beyond the Classroom https://books.google.com/books?isbn=1118971981 Elaine Biech - 2015 - Business & Economics 288 101 WAYS TO MAKE LEARNING ACTIVE BEYOND THE CLASSROOM Case Example An employee joined forces with a high school to sponsor a “pajama party” at a local big box store. The event took place after hours on a Friday night. Searches related to Making the store a place of learning learning organisation definition learning organization examples how to create a learning organisation characteristics of a learning organization learning organization peter senge five elements of a learning organization learning organization pdf learning organization ppt
